How to improve your service or product in the market?

Submit your app for reviews on blogs and video channels. In addition, you can create your own YouTube channel and post videos on how to use the app to deal with specific problems. This will engage people who are looking for a solution to those problems.

When they see a step-by-step guide on how to use the app for their needs, they are very much interested in giving it a try. In this way, the potential customers may get converted to users.

Remember that no matter how simple your app seems to be, it might be confusing to some users, even with instructions within your app.

Want to know more about it, connect with us to info@base2.in

Technological updates and their impact on customers

Today Artificial Intelligence is becoming a ground breaker in the field of technology. The impact of AI on a person’s routine activities is so deep rooted but is under estimated. Retail conglomerates rely on AI to study the choices and preferences of each of their customers. This helps them to decide on which ad to post to them and which product to suggest.  Research is underway to prove with the help of AI, data collected from Smart phones can identify if the user has a chance of developing Parkinson’s’ disease in the long run.

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Interestingly, there is an app, an AI assistant, fit even for low end Smartphones. Once downloaded, when the smartphone is waved above a leaf of a plant, the software diagnoses the disease and pest attacks in the plant.  Surprising? There is much more from AI to the common man.

Partner with us to feel the difference, yourself. Visit our web to know more: www.base2.in

The problem will not be solved, if you're not reaching the right set of audience for your Brand.


In order to drive the traffic to your funnel, first you need to decide that what kind of audience will be qualified to use your services or products. So you want to filter who they are, what they value, how they are used in your journey of each stages in the point of interest and validation.

Following that there are four major ways for you to identify and engage with the right audience with digitalis way of Marketing.


1. Do Homework about the importance of the crux from your audience

2. Create the content about your brand and their need in Audience's language

3. Keep searching and analyzing the organic keywords from Google.

4. Try to re-target your customers in an attractive way.


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